IORMA Webinar:
“Two Peoples Separated By A Common Language? Comparing Consumer Commerce in the UK and the US”
![](https://i0.wp.com/iorma.com/wp-content/uploads/2024/06/Retailing-in-the-UK-and-the-US-6.png?resize=307%2C307&ssl=1)
A video of this Webinar held on on 1st July 2024 appears below:
“Two Peoples Separated By A Common Language? Comparing Consumer Commerce in the UK and the US”
This webinar will compare and contrast consumer attitudes in the UK and the US about the shopping experience, and how retailers are modernizing the shopping experience to accommodate those consumers.
We will explore the role that information and technology play in improving the shopping experience, and what retailers on both sides of the Atlantic can learn from each other.
An expert and highly experienced panel from the UK and the US will discuss future trends.
![Allyson Stewart-Allen 2024](https://i0.wp.com/iorma.com/wp-content/uploads/2024/05/Allyson-Stewart-Allen-2024.jpg?resize=150%2C150&ssl=1)
Chair
Allyson Stewart-Allen
Founder, International Marketing Partners
IORMA Advisory Board
Allyson Stewart-Allen is a renowned advisor, author, speaker, educator and Non-Executive Director whose expertise in brand internationalisation is sought by global businesses.
A Californian based in Europe for over 30 years, Allyson applies her extensive international consulting experience, MBA education with Dr. Peter Drucker and languages (French, German) to the company she founded, International Marketing Partners.
She has advised more than 260 businesses across 27 countries including Aegis, BAE Systems, Burberry, Cadbury, Chanel, Electronic Arts, HSBC, Lufthansa, NBC Universal, Ricoh, SAB Miller and Shell.
Allyson is author of both editions of best-selling book Working with Americans.
An experienced and frequent commentator, Allyson lends her insights to broadcast, print and digital media across the globe. Besides her 4-year slot for Sky News as The Muse of Marketing, she has appeared on several television shows, including five seasons of BBC’s The Apprentice and CNBC’s The Business Class. Other outlets regularly applying her insights include BBC, CNN, Deutsche Welle, France 24, FT, ITV, Sky News and The Wall Street Journal.
Expert Panellists
![Miya Knights](https://i0.wp.com/iorma.com/wp-content/uploads/2024/03/Miya-Knights.jpg?resize=150%2C150&ssl=1)
Miya Knights
Owner and Publisher of Retail Technology magazine
IORMA Advisory Board
Miya has over 25 years’ experience as a retail technology analyst, editor, author and consultant.
She is the owner and publisher of Retail Technology magazine and has co-authored two best-selling books about Amazon and Omnichannel Retail.
Miya serves as a consultant and advisor to a number of technology companies, judges a number of industry awards, and is also a member of the Retail Influencer Network, Customer Strategy Network and the KPMG Retail Think Tank.
Miya regularly appears as a retail technology expert on news and current affairs television programmes, and is quoted in the press, as well as moderating or speaking at industry events.
She was also recognised as 2021 Arts & Media Senior Leader by the Black British Business Awards, and has been named one of top retail influencers in 2024 by RETHINK Retail and the Retail Technology Innovation Hub.
![Brian Kilcourse](https://i0.wp.com/iorma.com/wp-content/uploads/2023/11/Brian-Kilcourse-011123.jpg?resize=150%2C150&ssl=1)
Brian Kilcourse
Managing Partner RSR Research
IORMA Advisory Board
Brian Kilcourse is recognized as a thought leader in retail technology. He is the co-founder and managing partner of Retail Systems Research LLC (RSR, 2007-present), a company focused on delivering research, strategies, and knowledge for the extended retail industry. Kilcourse and RSR have enjoyed advisory relationships with many of the world’s most well-known technology companies, including Cisco Systems, SAP, IBM, Toshiba, SAS, Manhattan, and JDA, among others.
At RSR, Kilcourse has authored research reports on Omni-Channel Retailing, Supply Chain, Customer Data Security, Business Intelligence & Analytics, Mobility, IT Governance, Workforce Management, Services Oriented Architectures (SOA) & Software as a Service (SaaS), among other topics. He is a frequent public speaker and panel moderator on subjects ranging from emerging mobile technologies to IT governance and best practices. Kilcourse also has led training seminars on the subject of “selling technology value to retailers”, and is a frequent presenter at corporate events such as annual sales kickoff meetings. Additionally with RSR, Kilcourse advises retail client companies on IT/Business alignment strategies.
A long time San Francisco Bay Area resident, Brian holds a BA degree in Management from St. Mary’s College of Moraga, CA.
![Steve Rowen](https://i0.wp.com/iorma.com/wp-content/uploads/2023/11/image.png?resize=150%2C150&ssl=1)
Steve Rowen
Managing Partner RSR Research
IORMA Advisory Board
Steve Rowen is a Managing Partner at Retail Systems Research, an industry market intelligence firm that helps retailers make more strategic decisions about the role of information technology in their enterprise. He focuses on areas of emerging impact on retail and is widely regarded as one of the most informed and objective voices in the industry today.
Steve began his career in retail, entering the tech space as a project manager at a software development company in New York City during the dot com era. After a number of years working as a retail specific journalist, he made the transition to retail industry analyst in 2006. He co-founded RSR in 2007.
![John Scott](https://i0.wp.com/iorma.com/wp-content/uploads/2020/01/John-Scott.jpg?resize=150%2C150&ssl=1)
John Scott
Leader Liminal Retail
IORMA Advisory Board
John is Leader of Liminal Retail an independent consumer consultancy practice formed in response to the current unique global and industry conditions, with a recognition that a flexible and agile approach is required to move retail forward.
John is an accomplished international retail senior executive who has been responsible for leading the entry, development and operations of owned, franchise and wholesale businesses in more than 35 complex and competitive markets across the globe.
Initially establishing himself in UK retail within merchandising, John’s first foray into international markets was working for MH Alshaya, the largest global retail franchise operator, in the Middle East. Subsequently he became an integral part of the growth of Debenhams, as it established itself as the first global, hands on, franchise department store – taking it from 3 to 70 stores in 25 markets. During this time John built up a very significant and unique network of contacts in the retail, franchise, digital and real estate communities across Europe, Asia, Africa and the Americas.
John specialises in developing and implementing the international strategic direction for retail businesses – establishing and executing market entry strategies, and the evaluation and transformation of operating models to support global growth. He also takes an active interest in the development of the wider industry, moderating and speaking at global conferences and advising major retail bodies.